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In this book, I created a comprehensive diffusion of innovation model, called the Participative Diffusion of Innovation Model, based on a case study of a higher education institution who initiated a campus-wide information technology project for a couple of years. The first task in the Participative Diffusion of Innovation Model is conducting a concerns analysis of the adoption units. Also, I proposed a framework, the concerns matrix, to analyze the concerns of the adoption units. The concerns matrix gives systemic perspectives, which incorporate personal as well as organizational level concerns. The ultimate goal of this study is to develop a model to guide facilitation of implementation of an innovation in a higher education setting. I hope the result of this study gives some insights into conducting effective diffusion of innovation projects in higher education settings.
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