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Livro Pricing Model Revolution D Zatta

Pricing Model Revolution

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Livro Livro de capa dura

Livro Pricing Model Revolution D Zatta

Código Libristo: 38535854

Editoras John Wiley & Sons Inc, maio 2022

An incisive and accessible blueprint to pricing your company's products and servicesIn The Pricing M... Descrição completa

Código Libristo: 38535854

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31.05 €

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An incisive and accessible blueprint to pricing your company's products and servicesIn The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zatta delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you'll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business. From freemium to subscription, pay-per-use, and even neuropricing, the author discusses every available option and shows you how to choose.Although it's rigorous and evidence backed, The Pricing Model Revolution avoids an overly academic perspective in favour of providing you with concrete, practical guidance you can apply immediately to start generating more revenue. You'll learn things like:* How to make smart and innovative pricing a core component of your next product offering* How to distinguish between every new, future-oriented monetization approach* Which factors to consider when you're choosing on a new pricing model for your most popular productsAn essential read for C-level executives, managers, entrepreneurs, and sales team leaders, The Pricing Model Revolution belongs on the bookshelves of every business leader seeking to learn more about one of the foundational topics driving top-line revenue and bottom-line profitability today.

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Nome completo Pricing Model Revolution

Autor D Zatta

Língua

Inglês

Encadernação Livro - Livro de capa dura

Data de emissão 2022

Número de páginas 256

EAN 9781119900573

ISBN 1119900573

Código Libristo 38535854

Editoras John Wiley & Sons Inc

Peso 506

Dimensões 238 x 161 x 23

Categorias

Economia, finanças, empresa & gestão > Finanças & contabilidade

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