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Small Business Management 5e (WSE)

Name: Small Business Management 5e (WSE)
Brand: John Wiley & Sons Inc
SKU: 04891828
Price: 239.89 EUR
Availability: InStock
Author: Hal B. Pickle
ISBN: 9780471500711

Hal B. Pickle

Royce L. Abrahamson

Língua

Inglês

Livro Capa mole

Código Libristo: 04891828

Editoras John Wiley & Sons Inc, fevereiro 1990

Informally written, with a practice-oriented approach, this text presents the techniques and methods... Descrição completa

Código Libristo: 04891828

581 b

239.89 €

Armazenamento externo Envio em 14-21 dias

Até 30 dias para devoluções

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Informally written, with a practice-oriented approach, this text presents the techniques and methods used in the day-to-day management of a small business. Organized by functional areas, e.g. marketing, finance etc., the text introduces readers to conceptual material through the many examples and applications of the small business operation. Updated significantly to reflect the many changes in today's business environment, this edition has expanded or added coverage of the business plan, microcomputers in small business, international marketing, women entrepreneurs, and telemarketing. Also, a section entitled Entrepreneurial Business Planning Guide gives valuable advice for entrepreneurs.