Presenting with Impact

Think about the last ten presentations you sat through. How many do you actually remember?
Knowing your subject and communicating it effectively are two different skills. A successful presentation does more than
deliver information. It captures attention, communicates a clear message, and gives people something worth remembering.

Presenting with Impact: A Practical Guide to Effective Communication offers a practical approach to improving your public speaking skills, building confidence, and delivering presentations that connect with your audience.
Drawing on more than two decades of speaking experience and thousands of presentations, Pendleton B. Wickersham, MD, FACP, FACR, shares lessons learned from professional conferences, medical lectures, business meetings, virtual presentations, and challenging speaking situations.

Through real-world examples, actionable strategies, and practical exercises, you'll learn how to:

• Understand your audience and tailor your presentation to their interests, expectations, and level of knowledge.
• Structure a compelling message using clear communication techniques, storytelling, and supporting evidence.
• Create effective presentation slides that make complex information easier to understand without overwhelming your audience.
• Improve your public speaking delivery through stronger body language, eye contact, vocal variety, and pacing.
• Engage virtual audiences while managing technology, distractions, and unexpected technical difficulties.
• Handle difficult questions confidently, respond to challenging audience members, and participate in or moderate panel discussions.
• Overcome public speaking anxiety with practical preparation, rehearsal, and confidence-building techniques.
• Keep your audience engaged and encourage meaningful discussion and action after your presentation.