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E-commerce Branding

Name: E-commerce Branding
Brand: SendPoints Publishing Co., Ltd
SKU: 17647505
Price: 32.64 EUR
Availability: InStock
Author: Sendpoints
ISBN: 9789887757337

Sendpoints

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Inglês

Livro Livro de capa dura

Código Libristo: 17647505

Editoras SendPoints Publishing Co., Ltd, junho 2017

An incredibly competitive arena where retention is key, e-commerce must concern itself first and for... Descrição completa

Código Libristo: 17647505

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32.64 €

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An incredibly competitive arena where retention is key, e-commerce must concern itself first and foremost with user experience. Combining a cohesive visual identity with ease of use to create a space that consumers respond to. E-Commerce Branding provides an essential guideline from webpage design to brand image in both digital and print media. With page-by-page examples of wireframing for both classic and innovative layouts, theme discussions with international design studios and numerous case studies where both traditional elements such as logos, product photography and packaging, and special effects such as 3D, stop motion, video and audio have effectively been employed to augment user experience.