Contacto
Como comprar
Entrega
Guia de compras
Developing the Public Relations Campaign
Inglês
348 b
Política de devolução de 30 dias
Os clientes também compraram
/
Capa mole
54.89
€
/
Capa mole
98.54
€
A practical, easy-to-follow approach to public relations Written for students taking advanced courses in public relations, the book takes a team project approach to learning about the field. The book introduces a three-step process-the PIE chart-that more accurately reflects the campaign development process used in the real world. Exercises and case studies in every chapter guide students through the development of their own public relations campaigns. This text is available in a variety of formats - print and digital. Check your favorite digital provider for your eText, including CourseSmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab. Learning Goals Upon completing this book, readers will be able to: * Develop their own public relations campaigns * Apply public relations skills to the real world * Understand how to apply communication theories to public relations
Sobre o livro
Inglês
Ofereça este livro hoje
É fácil
1 Adicione ao carrinho e escolha Entregar como presente ao finalizar a compra 2 Receberá um vale 3 O livro chegará ao endereço do destinatárioTambém pode estar interessado em
/
Capa mole
7.28
€
/
Capa mole
91.95
€
/
Capa mole
66.74
€
/
Capa mole
229.50
€
Olá! Sou o Libroamiko, o seu conselheiro de livros.
Como posso ajudar?