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Social Network Analysis in Telecommunications

Name: Social Network Analysis in Telecommunications
Brand: John Wiley & Sons Inc
SKU: 39907696
Price: 54.12 EUR
Availability: InStock
Author: Carlos Andre Reis Pinheiro
ISBN: 9781118010952

Carlos Andre Reis Pinheiro

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E-book Adobe ePub DRM

Código Libristo: 39907696

Editoras John Wiley & Sons Inc, maio 2011

A timely look at effective use of social network analysis within the telecommunications industry to... Descrição completa

Código Libristo: 39907696

132 b

54.12 €

Em stock Imediatamente descarregável

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A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any successful company is the relationship that it builds with its customers. This book shows how social network analysis, analytics, and marketing knowledge can be combined to create a positive customer experience within the telecommunications industry. Reveals how telecommunications companies can effectively enhance their relationships with customers Provides the groundwork for defining social network analysis Defines the tools that can be used to address social network problems A must-read for any professionals eager to distinguish their products in the marketplace, this book shows you how to get it done right, with social network analysis.